Buying flowers is often a last minute, hurried affair. Usually, it is a quick gift added to the grocery purchases or a tired bunch of red roses from the guy on the street corner. At the new Field of Flowers in Palmetto Bay, the shopping experience matches the joy and beauty that flowers are meant to bring to our lives.
“Field of Flowers is like no other flower market on earth. Our store is the easiest place to shop for the freshest flowers at the lowest prices,” said Donn F. Flipse, founder and president of the company.
The new shop in Palmetto Bay is the third location in the south Florida area for this family-owned and operated business. Like their other stores in Davie and Boca Raton, the new store is a full-service shop with a large selection of flowers and fancy potted plants. Their business model addresses everything that has to do with flowers, flower-arranging, delivery of flowers locally and around the world. They offer: floral design classes; a special children’s birthday party event with flower-arranging instruction; the opportunity to have a flower party in your home, with a professional floral designer; and programs for regular flower orders called “Bunches by the Month” and “Flowers by the Month”.
“Lush Celebrations” is another standout service at Field of Flowers that focuses on a client’s individual needs for a large event such as a wedding, anniversary or special birthday. A new division within the company, “Lush Celebrations “ features a floral design team that works closely with the client to create a floral concept that matches his or her vision, from tropical to elegant to modern chic.
The opening celebration for the new store included special demonstrations and the opportunity to spin a wheel to win a variety of prizes from greeting cards to bouquets of roses. On Saturday, March 23, John Klingel, AIFD was on hand to give an appreciative audience information about do-it-yourself flower arranging on a budget. Author of The Frugal Florist, Klingel, who has been in the floral business for 40 years, is the director of the South Florida Center for Floral Studies in West Palm Beach and winner of numerous awards for his designs.
The Flipse family is now into their fourth generation in the flower business. For more than 80 years they have built customer confidence whether it is one perfect long-stem rose or just the right floral compliment to a formal wedding.
The key to Field of Flowers’ freshness is distribution, packing, protection and the maintenance of the “cold chain” that keeps the flowers properly cooled from field to shop. Professional arrangements are available and the store has its own vans that make local deliveries from Homestead to Boynton Beach.
Field of Flowers is located at 13615 S. Dixie Highway in the Colonial Palms Plaza, Palmetto Bay. The store is open Monday through Friday from 9 a.m. to 5 p.m., Saturday from 9 a.m. to 3 p.m. and Sunday by appointment only. Visit them online at < www.fieldofflowers.com> or call the store at 305- 238-0049. To place an order, call 1-800-96FRESH.
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