To help raise both money and awareness for women’s cancers, Saks Fifth Avenue Bal Harbour will once again partner with The Mount Sinai Comprehensive Cancer Center to host this year’s Key To The Cure, a charity shopping weekend taking place October 17 through October 20.
To launch the event, Saks Fifth Avenue Bal Harbour will host a Key To The Cure kick-off celebration on Wednesday, October 16, at 6pm, featuring hors d’oeuvres, live entertainment and, of course, shopping. The kick-off will also feature tastings from Miami’s top restaurants and cocktails provided by Southern Wine & Spirits. During the shopping weekend, 2% of participating vendor sales from Saks Bal Harbour – up to $500,000 – will be donated to the Mount Sinai Comprehensive Cancer Center. Admission to the kick-off party is $25 with 100% of admission proceeds going to The Mount Sinai Comprehensive Cancer Center. Admission may be reserved online by going to: www.msmcfoundation. org/KeyToTheCure.
Actress Jennifer Aniston has been named the 2013 Entertainment Industry Foundation’s ambassador for Saks Fifth Avenue’s 2013 Key to The Cure campaign. In support of this program, Ms. Aniston will appear in a national public service announcement (PSA) wearing a limitededition Key To The Cure T-shirt by celebrated designer Peter Dundas of Emilio Pucci. The T-shirt retails for $35 in Saks stores, Saks Fifth Avenue OFF 5TH stores or online at www.mountsinaifoundation.org/KeyToThe Cure. One hundred percent of the proceeds of the purchase price of each T-shirt sold at Saks Bal Harbour and via the Mount Sinai online site will be donated to The Mount Sinai Comprehensive Cancer Center. The T shirts will debut in October.
“I’m so honored to join the Entertainment Industry Foundation and Saks Fifth Avenue in their continued efforts to raise funds for promising scientific research through EIF’s Women’s Cancer Research Fund,” said Jennifer Aniston. “My hope is that everyone will contribute to this worthy cause by purchasing a Key To The Cure T-shirt designed by Emilio Pucci.”
For additional information on the Key To The Cure kick-off event or T-shirt purchase, call the Mount Sinai Medical Center Foundation Offices at 305.674-2777.
ABOUT KEY TO THE CURE
Saks Fifth Avenue initiated its charity shopping weekend in 1999. Since then, the company has donated $31 million to women’s cancer research and treatment organizations throughout the United States. Organizations benefiting from these funds include: The Breast Cancer Research Foundation; EIF’s Women’s Cancer Research Fund; Cleveland Clinic; Boston’s Dana-Farber Cancer Institute; Nevada Cancer Institute and many others.
ABOUT SAKS FIFTH AVENUE
Saks Fifth Avenue, one of the world’s preeminent specialty retailers, is renowned for its superlative American and international designer collections, its expertly edited assortment of handbags, shoes, jewelry, cosmetics and gifts, and the first-rate fashion expertise and exemplary client service of its Associates. Today, Saks operates 41 full-line stores in 20 states, five international licensed stores, 66 Saks Fifth Avenue OFF 5TH stores and saks.com, the company’s online store.
Saks Fifth Avenue is proud to be named a J.D. Power and Associates 2012 Customer Service Champion and is only one of 50 U.S. companies so named.
ABOUT THE MOUNT SINAI COMPREHENSIVE CANCER CENTER
The Mount Sinai Comprehensive Cancer Center is a nationally recognized, awardwinning facility that utilizes a collaborative, multidisciplinary approach to diagnosing and treating cancer. Mount Sinai is the only hospital in Florida, and one of only 23 in the U.S., to receive its third consecutive Outstanding Achievement Award from the American College of Surgeons Commission on Cancer (CoC). In addition, Mount Sinai’s breast center is the first facility in Florida to receive accreditation from th National Accreditation Program for Breast Centers, and has been recognized as a Breast Imaging Center of Excellence by the American College of Radiology. As South Florida’s only National Cancer Institute-funded adult Community Clinical Oncology Program (CCOP), Mount Sinai takes part in clinical trials that give patients access to pioneering new cancer treatment options before they become available to the general public.
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