Small Biz Marketing

It’s all in the package baby!

If you’re a small business owner or an entrepreneur selling your services, you probably won’t be hiring a PR firm (and its generous rates) to market for you. You can make your marketing dollar stretch farther by some creative strategies that tell the world where you are, who you are, ...

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New Year? Make a new plan, Stan!

It’s that time of year when the winter holidays are almost a distant memory and the new year is upon us, kids are finally back to school—and you’re working on your New Year’s marketing plan. Fun times, right? It’s time to review, renew and make a new plan, Stan! If ...

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The life of a mom-preneur

If you’re a mom and a small business operator—most likely out of your home, or if you’re lucky a separate office with low overhead—you’re a mom-preneur (a new version of entrepreneur) and Multi-Tasking is your middle name. You may be well educated or apologize for not having an MBA or ...

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Somewhere, a club needs a speaker

Nobody knows your business better than you do. That makes you, as a small business owner, the perfect candidate to be a speaker at a local club’s luncheon or dinner meeting. If you’re someone who quivers at the thought of public speaking, think about this: A club meeting gives you ...

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